How we work — the process
We strive to ensure that the entire video production process is as smooth as possible for your peace of mind. Here is how it’s done in 6 simple steps:
The final result is often an endearing piece of art that we’re confident you’ll come to love. Your project manager will always check in with you during the process to ensure we’re on the same page. However, if you need changes once the video is completed, we’re always available to cater to your revision requests.
6. Voila — the result delivered
The initial consultation is aimed to clarify what are your goals for the videos, what we are going to tell throughout the video and how we are going to do it. Our team has
practical experience in Saas sales and marketing and will go through all of the opportunities in the sales
funnel to create the most value for the clients and company.
Once the dotted line is signed and you’re on board, we’re ready to kick off the project! A project manager will be assigned to collect details that help us learn more about your product and preferences such as desired video length, mood or vibe, and the target audience. You can also provide us with references to other videos, if any, for inspiration.
We start out by writing a script that’s exciting enough and captures the essence of your message! This is written by a professional script writer from our team. Once the script is approved by you, we can move on to behind-the-scenes magic.
This is where the real magic happens. A lot of ingredients go into the actual video-making process. A storyboard with hand-drawn sketches is created by an artist to narrow down the video scene-by-scene. This is followed by developing style frames to help us visualize better. Once that’s done too, we get to work creating illustrations that serve as the characters of the story.
4. Behind the scenes magic
As a part of the finishing touches to every animated video, we complement our creation with an equally striking voiceover by one of our talented voice-over artists, that will speak on behalf of your brand. And finally, once the preparations are all done, we use the secret ingredients that are animation and SFX to bring your story to life.